OnePlus TV is the company’s next big thing, approaching next year


OnePlus’ achievement was nothing short of a miracle. In an overly soaked smartphone market conquered by Samsung and Apple, a no-name start-up dared to challenge the position quo with a premium smartphone at half the price. The company has grown up a lot meanwhile then but, aside from a short drone stint and wireless earbuds, it hasn’t grown out of its mobile origins. Founder Pete Lau, however, thinks now is the correct time to brings its magic to another soaked, and some may say dying, market: TVs.

There is no shortage of smart TVs. In fact, almost each new premium TV these days have some “smart” feature or another, from Internet streaming to addition with smart assistants. Lau, however, thinks TVs, even smart ones, are all still too old-style and that there’s a missed chance to truly rethink the TV.

Speaking to Business Insider, Lau enumerates some of the compensations he believes the OnePlus TV will be talented to offer. That ranges from casting photos and videos from smartphones, showing calendar proceedings and departure times, and more. In other words, it would offer a unified addition to smartphones and visual feedback for smart supporters.

Sounds familiar? That’s because we previously have things like Amazon’s Echo platform, -counting the display-toting Echo Show. There’s also Google Home, Google Assistant, and Google Chromecast. There are smooth some smart TVs with Google Assistant built-in via Android TV. For Lau, however, those aren’t sufficient and wants to make the OnePlus TV the center of the household rather than as a postponement of a smart speaker. The exec was also coy about which smart associate will get to live inside that smart TV.

The big question is whether it will be talented to perform the same trick it did in the smartphone market. After all, OnePlus TV wasn’t precisely known for some industry-leading novelty. It is best known, instead, for taking those existing novelties and packaging them in a reasonable product. That said, if it is certainly able to pull that off deprived of cutting corners on screen determination the way it did with the OnePlus phones, it could very well make fast strike twice indeed.

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